Hey, I'm Tay. I've been in the social media marketing space for over 8 years; giving me opportunities to gain experience working across global companies, small business and startups, in a variety of industries.

These days, I work as a creative digital marketer specialising across social media, content and communications.


I'm a lover of social media marketing and building brand affinity. I am passionate about driving meaningful conversations and making a positive impact in the world. I believe in innovative storytelling to deliver your brand’s message through a creative and out of the box framework.


I’m experienced in every aspect of the social media marketing process, from conception through to execution, and everything in between.

My time working in agency land  has taught me how to do the job that needs to be done, when it needs to be done. And my time on client side has helped me to understand how to influence a team, make strategic decisions, manage expectations and work closely to align objectives to make strides towards key business results.


  • 2019 - AVA Digital Awards : Platinum - Jewel Changi Airport Launch
  • 2017 - Best Content Strategy in Content Marketing Awards - Starwood Hotels
  • 2017 - Gold in the Category Intelligent Content with Starwood's "Momentum.Travel"​ - Starwood Hotels